Brave the Shave at Bismarck Motor Company

BISMARCK, N.D. - More than a dozen people are walking around without any hair on their heads. It's all part of the continuing efforts to raise money and awareness for childhood cancer by braving the shave. For five years, Bismarck Motor Company has been hosting a shaving party at their dealership, contributing over $100,000 so far to Brave the Shave efforts.

Bill Bianco has seen what it's like dealing with cancer.

“I have several family members that are cancer survivors, so it just is very important to me that I continue to support them,” Bianco said.

For the third year in a row, he's participating in Brave the Shave. As an individual, Bill has raised more than $1,000 to support the fight against childhood cancer. On Friday, he had the chance to have his head shaved at work, as Bismarck Motor Company invited both employees and young kids to join in the fun of getting rid of their hair.

“The part that gets people the most excited is just the fact that they know that it’s going to help children in our local community and they can physically see the impact that it's going to make,” said Whitney Muscha, Bismarck Motor Company marketing specialist.

And that impact was felt with three local children fighting cancer standing on the sidelines watching the hair fall to the ground.

“At the end of the day, it’s not about us and it’s not about what we get out of it,” Muscha said. “It’s just what we can give to the kids and what will stay local.”

Bismarck Motor Company raised close to $15,000 this year, bringing their five year total to more than $100,000.