Pink Light Bulbs Deliver Important Message - KFYRTV.COM - Bismarck, ND - News, Weather, Sports

Pink Light Bulbs Deliver Important Message

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Early detection and awareness is key when it comes to treating breast cancer.

In order to think pink, the Power of the Pink program is teaming up with Walmart to sell pink CFL light bulbs that will not only raise money to help breast cancer research, but it will remind women to stay up to date on screenings and mammograms.

"Look at that light that lit up at your front porch light or maybe at your business or at your homes. And, make people think, 'oh yeah I haven't done that yet. I haven't got a mammogram yet. Or, I've never got one in my life. And, I think I'm going to go and have it done now," says founder Sherri Cliffe.

The Power of the Pink is also bringing 30 mammography van events to select Walmarts. Many of these events will offer free mammograms to uninsured women. For more information, if a van is stopping by your location, log onto www.powerofthepink.com.

 

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